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What Is Contour Makeup?

To contour or not to contour: that might be your question, especially if you’ve seen enough makeup tutorials about it or wondered how some people get such a sculpted look with added dimension....

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Bronzer vs. Contour: How Should You Use Them?

At RMS Beauty, we love a good makeup tutorial, but we also understand that the first few times you try to use a new product, it usually doesn’t turn out perfectly, leaving you frustrated and wondering...

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Brontouring 101, RMS style

Brontouring—it’s contouring’s soft, sunkissed sister. When contouring, a dark, cool shade is used to create or intensify shadows and build the illusion of a sharper facial structure. Serious contouring...

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How To Apply Cream Bronzer: 5 Unique Ideas

It’s winter, and skin usually behaves differently than it does in the summer. Drier, colder climates and indoor heaters can sap moisture away from the skin, and by December, the last remnants of your...

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How To Blend Contour Makeup: Tips and Tools

Contouring is a favorite go-to for professional makeup artists for sculpting cheekbones, fading away certain areas of the face, and making other features prominent. With the right skill level and...

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Christmas Makeup Looks: The Coolest Holiday Looks To Try This Year

Who doesn’t love the holidays? As soon as we get the first sip of pumpkin spice, we’re already fast-forwarding past Halloween and on to peppermint mochas, fireplaces, and big, cozy sweaters. We’re also...

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Gifts for Makeup Lovers: The 15 Best Gifts for the Makeup Lover In Your Life

You know the person: always the first to wear the trendiest color of the season. They probably also apply their makeup like a makeup artist and never look unnatural (unless that’s their intention)....

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Brow Pencil vs. Powder: The Ultimate Comparison

Your eyebrows help frame your face and give definition to your entire look, but using the wrong brow product (or even too much of the right brow product) can ruin your look faster than the removal of a...

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Brow Pencil vs. Brow Pomade: How To Choose

Eyebrow trends are hard to follow. If you lived through the sparse brow trend of the ‘90s, you might have found it hard to adopt the new thicker, fuller, and more natural brow trend we see today....

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Just One Day? We’re Celebrating International Women’s Day 365 Days A Year.

  March 8th is always a meaningful day for all of us at RMS Beauty because it’s International Women’s Day. As a woman-founded brand led by a 77% female workforce, we stand for women’s rights every...

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Say Hello to Healthy Skin with RMS Beauty's Kind To Biome Certified Primer

  RMS Beauty's ReEvolve Radiance Locking Primer is now officially certified as "Kind to Biome" by the Kind to Biome certification program. This seal of quality means that the product has passed...

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Let The Sun Shine In: An Interview with the Founders of Dôen

Our exclusive makeup set with DÔEN was born out of mutual admiration and a shared love of community. In fact, our founder and master makeup artist Rose-Marie Swift is a longtime fan of the Los...

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Find Your Perfect Coverage: The Ultimate Guide to Choosing the Right Foundation

  Are you struggling to find your perfect foundation? Well, if RMS Beauty founder, master makeup artist Rose-Marie Swift is known for one thing, it’s for creating really beautiful skin. From her...

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A Clean Sweep: Apply Your Blush Like A Pro

When it comes to blush application, master makeup artist Rose-Marie Swift keeps it simple. Her number one rule of thumb: “Always apply your blush above the nostril line to give the face a lifting...

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Lip Balm, Lip Gloss, or Lipstick? Find The Right Lip Look To Match Your Mood.

 Everyone needs a lip wardrobe, depending on your mood. And we’ve made it easy to care for and dress your lips for any occasion. Discover the lip products, adored by MUAs and Beauty Editors: Tinted...

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The Revolutionary Skincare Ingredient Behind SuperNatural Radiance Serum SPF 30

It took RMS Beauty founder and master makeup artist Rose-Marie Swift 14 years to develop a clean sunscreen that was up to her standards. Enter SuperNatural Radiance Serum, a broad spectrum, non-nano...

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3 Ways To Instantly Boost Your Radiance with SuperNatural Radiance Serum,...

It’s officially summer, and we’re all looking to put our best face forward with clean, naturally glowy skin to pair with our sunny day style choices. Now that our first-ever SPF product, SuperNatural...

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There’s A New ReDimension In Town: Learn How Our New ReDimension Luminizer...

If you know anything about our founder and master makeup artist Rose-Marie Swift, you know she tends to prefer cream color when it comes to blush, luminizers, and bronzers. Take her cult classics...

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The Lip-Loving Ingredients That Put the Serum in Legendary Serum Lipstick

Inside every click of our new Legendary Serum Lipstick is an ultra-hydrating formulation that saturates lips in cool, long-lasting, deeply pigmented color. That formula, a true first-of-its-kind,...

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Innovation Spotlight: Meet Legendary Serum Lipstick

“What I love about this formula is not only is it so unique and special, the application is perfect—it leaves no trace of creasing or separation.” -- Rose-Marie Swift, RMS Beauty Founder and Master...

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